Friday, October 31, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Panasonic Raises Profit Outlook
Toshiba Offers New 4TB and 5TB Desktop HDDs
Samsung Introduces New Ultra Slim Galaxy A5 and Galaxy A3 Smartphones For The Chinese Market
Sharp 2Q Profit Slides
PlayStation 4 Sales Sustain Sony's Quarterly Loss
MSI Debuts The GT80 Titan Gaming Notebook With Mechanical Keyboard
Sharp To Produce New Backlight-free LCD Panel For Wearables
New Cameras Boost GoPro's Quarterly Profit
Active Discussions
DVD/DL for Optiarc 7191S at 8X
Copied dvd's say blank in computer only
Made video, won't play back easily
New Features In Firefox 33
updated tests for dvd and cd burners
How to generate lots of different CDs quickly
Yamaha CRW-F1UX
help questions structure DVDR
 Home > News > Mobiles > ACMA Fi...
Last 7 Days News : SU MO TU WE TH FR SA All News

Tuesday, January 24, 2012
ACMA Fines Nokia For Spam Texts


The Australian Communications and Media Authority (ACMA) have fined Nokia A$55,000 ($58,000) for spamming customers and said the Finnish company should change its text message (SMS) marketing.

ACMA, Australia's regulator for broadcasting, the internet, radiocommunications and telecommunications, commenced an investigation into the Finnish company's SMS marketing activity after complaints that customers could not work out how to unsubscribe from 'tips' sent by Nokia. In particular, the messages did not include details of how Nokia could be contacted, as required by Australia's Spam Act 2003.

ACMA's investigation found that while a number of the 'tips' provided customers with factual information about their mobile phone handsets, some of them amounted to promotion of Nokia's products and services, including mobile phone accessories, and that the messages therefore needed to include an unsubscribe facility.

"SMS allows businesses to reach their customers no matter where they are or what they are doing," said ACMA Acting Chairman, Richard Bean. "But with that opportunity come responsibilities under the Spam Act, including the obligation to include an unsubscribe facility in marketing messages."

In response to the ACMA's investigation, Nokia Corporation has undertaken to appoint an independent consultant to audit its systems and processes; develop a plan to carry out the independent consultant?s recommendations; train its employees engaged in SMS marketing about complying with the requirements of the Spam Act and finally, make a payment of A$55,000 ($58,000).

"Some businesses are still not getting SMS marketing right. The same rules apply to SMS marketing as for email marketing, and the same rules apply to all businesses, big and small," Mr Bean said.


Previous
Next
The Pirate Bay Introduces "Physibles"        All News        HP To Pay $425,000 Penalty for Failure to Immediately Report Laptop Batteries
LG Says Optimus LTE Records One Million Sales     Mobiles News      WiLAN Files Patent Infringement Suit Against RIM

Get RSS feed Easy Print E-Mail this Message

Related News
Microsoft To Keep Nokia Brand For Low-end Smartphones
New Portable Power Charger For Microsoft Phones
Nokia 130 Coming To Stores
Microsoft To Drop The Nokia Branding
New Updates for The Nokia X2
IFA: New Nokia Lumia Smartphones Come With Enhanced Imaging Capabilities
Nokia Networks Completes Acquisition of SAC Wireless
Nokia Networks to buy Part of Panasonic's Wireless Network Business
Lumia 530 Entry-level Windows Phone Released
Panasonic Seeks To Sell Its Mobile Base Station Business to Nokia
Lumia Cyan Update Now Available
Lumia 930 On Goes On Sale This Week

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .