Friday, October 31, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Panasonic Raises Profit Outlook
Toshiba Offers New 4TB and 5TB Desktop HDDs
Samsung Introduces New Ultra Slim Galaxy A5 and Galaxy A3 Smartphones For The Chinese Market
Sharp 2Q Profit Slides
PlayStation 4 Sales Sustain Sony's Quarterly Loss
MSI Debuts The GT80 Titan Gaming Notebook With Mechanical Keyboard
Sharp To Produce New Backlight-free LCD Panel For Wearables
New Cameras Boost GoPro's Quarterly Profit
Active Discussions
DVD/DL for Optiarc 7191S at 8X
Copied dvd's say blank in computer only
Made video, won't play back easily
New Features In Firefox 33
updated tests for dvd and cd burners
How to generate lots of different CDs quickly
Yamaha CRW-F1UX
help questions structure DVDR
 Home > News > General Computing > Yahoo a...
Last 7 Days News : SU MO TU WE TH FR SA All News

Thursday, September 27, 2012
Yahoo and Media.net Launch Contextual Ads for Web Publishers


Yahoo and Media.net today announced a long-term agreement to launch Yahoo Bing Network Contextual Ads, powered by Media.net.

The program aims to provide web publishers with a new solution for earning advertising revenue. Publishers can now use the Media.net platform to create and customize ad units that display relevant text ads from across the Yahoo Bing Network.

Media.net will exclusively manage technology, business operations and relationships with respect to publishers worldwide for the program. Yahoo will manage technology, business operations and relationships with respect to advertisers and drive advertiser sales worldwide for the program. Yahoo will also manage all aspects of network operations to adhere to existing quality traffic standards.

The program is designed to work for websites that have premium content, where placing contextually relevant ads could result in high user engagement rates. The program is currently limited only to websites that primarily receive the majority of their traffic from the United States, Canada or United Kingdom.

Key Features of the program for publishers include:

- Ads can be added to a publisher's website in minutes using the Media.net powered self-serve platform. Publishers can select an ad size and copy-paste the HTML provided on their web pages to start displaying targeted sponsored links and ad topics.

- Access to the Yahoo Bing Network consisting of millions of ads and ad topics.

- Proprietary Media.net technology scans all the content on web pages and delivers highly relevant ads.

- Publishers can use the Media.net platform to pick from multiple ad sizes, skin the ads to match their look-and-feel requirements, and even request highly customized ad units.

- Publishers can influence the ad targeting on a web page by providing hints (keywords). Also, unwanted advertisers and ad topics can be easily blocked.

- Ad units consist of sponsored links, ad topics or a combination of both, as determined on an impression-by-impression basis to maximize ad yield.

- Publishers can run ad units in tandem with or in place of their current ads.

- Publishers can choose to display mobile optimized ad units on their web pages to users browsing the site from any iOS (iPhone, iPad and iTouch), Android and Blackberry phone or tablet.

- Full-time ad specialists from Media.net provide support to publishers.

To learn more about the program, visit http://contextualads.yahoo.com.


Previous
Next
LG Display Sues Samsung Over OLED Patents        All News        WD Releases 4 TB WD RE SAS, WD RE SATA Hard Drives
Facebook Users To Sent Presents Friends Through 'gifts'     General Computing News      Facebook To Integrate Dropbox

Get RSS feed Easy Print E-Mail this Message

Related News
Yahoo Reports High Revenue and Profit
Will Revamped Tumblr Compete With Youtube?
Yahoo To Shutter More Products, Responds To Proxy Battle
Yahoo, Google To Encrypt Web Mail
Yahoo, ComScore To Jointly Offer Online ad Measurements
Yahoo to Buy Flurry to Strengthen Mobile Products
Yahoo 2Q Revenue Fall
Yahoo To Stream Concerts For Free
Yahoo Offers Workforce Diversity Data
Yahoo Buys Mobile Messaging App Blink
Yahoo Disables Do Not Track Settings
Yahoo Unveils New Video and Digital Content Programming

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .