Friday, November 21, 2014
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Streaming TV Service Aereo Files for Bankruptcy
Square Launches Cash Register Service
Call of Duty: Advanced Warfare is the Biggest Entertainment Launch of 2014
Intel-Micron 3D NAND To Have 32 Layers, 256Gb Per Die
Intel To Release Chromecast-like Thumb-sized PCs
Google Contributor Lets You Pay And And See No Ads In Your Favorite Sites
Intel Gives Upbeat Outlook for 2015 Revenue
Hon Hai, Innolux Invest In New Flat-panel Plant In Taiwan
Active Discussions
cdrw trouble
CDR for car Sat Nav
DVD/DL for Optiarc 7191S at 8X
Copied dvd's say blank in computer only
Made video, won't play back easily
New Features In Firefox 33
updated tests for dvd and cd burners
How to generate lots of different CDs quickly
 Home > News > General Computing > Apple B...
Last 7 Days News : SU MO TU WE TH FR SA All News

Tuesday, December 03, 2013
Apple Buys Media Analyics Firm Topsy


Apple has acquired social media search and analytics startup Topsy, which specialises in using data from Twitter to track customer sentiment.

The Wall Street Journal reported that the deal cost Apple over $200 million.

Topsy competes with firms like DataSift and Gnip to figure out who is influential on Twitter, what terms are trending, and the impact of specific Twitter campaigns.

It is Apple's second acquisition in recent weeks. Last month, it a PrimeSense, which specialises in making 3-D motion detection technology.

The reason behind Apple's latest acquisition is not clear. The company has been making it easier for people to share photos, videos and news through its devices and directly to social networks such as Facebook and Twitter. iTunes Radio could also benefit from Topsy's data on consumer sentiment.

Apple could also use Topsy's technology to its own data, such as information from the App Store.

Getting a better grasp on the hottest topics on Twitter could also help Apple sell more advertising on iPhones and iPads.

Topsy's Twitter tools also could be used to give the iPhone a search feature that isn't available on products running on Google's Android operating system.




Previous
Next
E Ink's Fina Module Promises Lighter E-readers        All News        PS4 Global Sales Surpass 2.1 Million Units
E Ink's Fina Module Promises Lighter E-readers     General Computing News      2013 Top Global Searches On Bing

Get RSS feed Easy Print E-Mail this Message

Related News
Apple To Bundle Beats to iOS: report
Apple WatchKit Software Tools Now Available
UnionPay Payment Option Now Available For or Chinese Apple Customers
Samsung To Make Future Application Processors For Apple: report
Apple Downlpays Importance of "Masque Attack" To iOS Devices
Apple To Face Lawsuit Over Vanishing iPhone Text Messages
Apple May Change Flash NAND Used in New iPhones
WireLurker Malware Targets Apple Devices
Apple Becomes The Most Powerful Mobile Brand In China: survey
Christie's To Auction Original Apple Computer
Apple's Tim Cook Declares His Sexual Orientation
GT Advanced Technologies Reaches Settlement Agreement With Apple

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2014 - All rights reserved -
Privacy policy - Contact Us .