Friday, May 27, 2016
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
Nvidia's GeForce GTX 1080 Launches Wordlwide
Corsair Bulldog PC Is Seeking A Place In Your Living Room
Samsung Galaxy C5 and C7 Released In China
SSD Adoption in Notebooks To Increase This Year As TLC NAND Market Matures
Samsung To Launch "Samsung Pay Mini" Online Payments App
Facebook Publishers To Show Ads To Everyone
Samsung and Warner Bros. Release The Samsung Galaxy S7 edge Injustice Edition
Acer At Computex 2016
Active Discussions
Which of these DVD media are the best, most durable?
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
Help make DVDInfoPro better with dvdinfomantis!!!
menu making
Optiarc AD-7260S review
cdrw trouble
 Home > News > General Computing > Apple B...
Last 7 Days News : SU MO TU WE TH FR SA All News

Tuesday, December 03, 2013
Apple Buys Media Analyics Firm Topsy


Apple has acquired social media search and analytics startup Topsy, which specialises in using data from Twitter to track customer sentiment.

The Wall Street Journal reported that the deal cost Apple over $200 million.

Topsy competes with firms like DataSift and Gnip to figure out who is influential on Twitter, what terms are trending, and the impact of specific Twitter campaigns.

It is Apple's second acquisition in recent weeks. Last month, it a PrimeSense, which specialises in making 3-D motion detection technology.

The reason behind Apple's latest acquisition is not clear. The company has been making it easier for people to share photos, videos and news through its devices and directly to social networks such as Facebook and Twitter. iTunes Radio could also benefit from Topsy's data on consumer sentiment.

Apple could also use Topsy's technology to its own data, such as information from the App Store.

Getting a better grasp on the hottest topics on Twitter could also help Apple sell more advertising on iPhones and iPads.

Topsy's Twitter tools also could be used to give the iPhone a search feature that isn't available on products running on Google's Android operating system.




Previous
Next
E Ink's Fina Module Promises Lighter E-readers        All News        PS4 Global Sales Surpass 2.1 Million Units
E Ink's Fina Module Promises Lighter E-readers     General Computing News      2013 Top Global Searches On Bing

Get RSS feed Easy Print E-Mail this Message

Related News
Apple Looking Into Charging Stations For Electric Cars: report
Apple Supplier Talks About All-glass iPhone
Apple Celebrates Chinese Music with GarageBand Update
Apple Invests $1 billion in Chinese Ride-hailing Service
Apple and SAP to Develop Business Apps For iPhone And iPad
Apple Loses China Trademark For 'iPhone' On Leather Goods
Apple Reports Second Quarter Results
iPhone 7 May Not Be Enough to Boost Apple's Sales
Future Apple Watch Apps Should Work Without An iPhone
Apple Updates MacBook with Latest Processors, Longer Battery Life
KGI Analyst Says iPhone 7 To Feature 'All glass' Enclosure Along With An AMOLED Screen
Report Says Apple To Extend iPhone Output Cut

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2016 - All rights reserved -
Privacy policy - Contact Us .