Friday, August 28, 2015
Search
  
Submit your own News for
inclusion in our Site.
Click here...
Breaking News
IFA 2015: What We Know So Far
Acer Liquid Z410 And Liquid Jade Z Phones Released
Huawei Honor Phones Coming To Europe
AMD Radeon R9 370X Graphics Card Launched In Asia
Nokia Agrees on 'Shanghai Bell' Joint Venture with China Huaxin
Apple Debuts at the Number Two Spot In Wearables Market, Behind Fibit
Microsoft's Lumia 950 and 950 XL Windows 10 Smartphones Leaked Online
Facebook Says It Has One Billion Users Per Day
Active Discussions
How to back up a PS2 DL game
Copy a protected DVD?
roxio issues with xp pro
How to burn a backup copy of The Frozen Throne
Help make DVDInfoPro better with dvdinfomantis!!!
Copied dvd's say blank in computer only
menu making
Optiarc AD-7260S review
 Home > News > General Computing > Google ...
Last 7 Days News : SU MO TU WE TH FR SA All News

Friday, February 14, 2014
Google Publishes List Of Changes In Search, Adsense, Adwords


Following three rounds of negotiations, Google has reached an agreement with the European Commission that addresses its competition concerns and has published online the commitments it made to settle case.

Commissioner Almunia announced at a press conference last week, the changes are related to Google's AdSense program, the AdWords API terms, the way Google will use website content in search and changes in the way the search results are displayed.

Specifically, Google says that the new AdSense terms will make it easier for publishers to place ads on their sites from multiple providers.

Changes to Google's AdWords API terms will allow software providers build tools for advertisers to manage campaigns across platforms.

Changes on Google's UI in search will give rival services prominence on the search results pages.

Google's suggested changes had been through two separate "market tests" which enabled the Commission to hear directly from a number of Google's competitors. In response to their feedback, Google made two rounds of further changes to its initial proposals. But this time the EC decided not to conduct a full market test which would have involved circulating it to around 125 interested parties and inviting them to submit comments, but would instead send the details only to the complainants.

The EC's decision has angered some parties, including lobby groups Fairsearch and ICOMP, who wanted to be a new market test. They also called for publication of the commitments, but Almunia declined, saying that the Commission would only publish them in full once it formally accepted them and that until then it was up to Google to decide whether to publish.

Finally, Google decided to publish its latest commitments online, available here.

The text inlcudes details of a parameter Google used to rank search results, the identities of two companies with customized contracts for Adsense For Search, and a proposal for modification of those contracts to comply with the other commitments.

In the document Google says it will make changes from the day the Commission makes the commitments legally binding on the company, or in some cases within three months of that date, and to commit to those changes for a period of five years and three months from that date.

With the approval of the Commission, it will appoint a monitoring trustee, ensuring Google's compliance with the commitments.

ICOMP's legal counsel welcomed Google's decision to publish: "This is an important and necessary step that allows third parties and consumer organisations to see the revised package. Google's behavior affects the whole online ecosystem and consumers in particular, so it is vital that all interested parties have the opportunity to review these proposals. It is even more important that the Commission listens to and takes into account their comments and analysis," wrote David Wood in a blog post.




Previous
Next
Xbox One February Update Is Going Live        All News        New Intel Haswell Processors Coming In Arpil: report
SEC to Hold Cybersecurity Roundtable After Retailer Breaches     General Computing News      Tech Companies Push for Better Wi-Fi Access

Get RSS feed Easy Print E-Mail this Message

Related News
Google Says Improving Quality Isn't Anti-competitive
Google Wants To Fight Cancer, Diabetes, And Other Serious Diseases
Google Releases 'OnHub' Wireless Router
Google Under Pressure To Reply to EU Antitrust Charges
Google To Operate Under New "Alphabet" Company, Pichai Becomes New CEO
Google Hangouts Get Simpler And Faster
LG, Google To Promote Mobile Payment System
Project Tango Tablet Coming to More Countries
Court of Appeals Rejects Google's Move To Overturn Microsoft's Patent Royalty Victory
Google Relases New Consent Policy in European Union
Google Announces Changes To Google Plus
Google Cloud Storage Nearline Offers 6PB Of Free Cloud Storage

Most Popular News
 
Home | News | All News | Reviews | Articles | Guides | Download | Expert Area | Forum | Site Info
Site best viewed at 1024x768+ - CDRINFO.COM 1998-2015 - All rights reserved -
Privacy policy - Contact Us .