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Friday, April 11, 2014
Samsung Galaxy S5 and New Gear Devices Launch Globally


Samsung is finally today bringing its new Galaxy S5 and the Samsung Gear devices - Samsung Gear 2, Samsung Gear 2 Neo, and Samsung Gear Fit - to the market in 125 countries in Europe, Middle East, North America, Latin America, and most of Asia.

The S5 features a 5.1-inch screen with a fingerprint reader, 16-megapixel camera, heart-rate sensor, water-resistant coating and a back resembling dimpled leather. It also offers dedicated fitness tools with S Health 3.0 and the new Samsung WatchON and Samsung Wallet.

The Gear 2 and Gear 2 Neo come with integrated fitness applications, a standalone music player, remote control feature and compatibility with a variety of Samsung devices. Both devices offer a lightweight design in a mere 10 mm thickness.

The Gear Fit is featuring the a curved Super AMOLED display and the connectivity benefits of Samsung's wearable technology with custom, real time fitness coaching.

Along with the product launch, Samsung also released a new global TV commercial, "My Life Powered by Galaxy S5," directed by Tarsem Singh, best known for his work on REM's "Losing My Religion" music video.

To further celebrate the launch of the Galaxy S5, Samsung is also offering Galaxy device users the exclusive FIFA 14 mobile game. Available exclusively on the Galaxy S5 and other Galaxy devices starting April 11, users will have the chance to play against the Samsung Galaxy 11 team as part of a partnership with EA SPORTS FIFA 14 mobile game. The Galaxy 11 team, which features world-class football players such as Lionel Messi, Cristiano Ronaldo and Wayne Rooney, will be available in the game?s Ultimate Team mode. Users can attempt to take down the best players in the world, who have also been tasked with saving Earth, for chances to win special FIFA 14 prize packs.

Reviews of the S5 have described it as one of the best high-end smartphones on the market, but there is also a general consensus that it lacks the "wow" factor to differentiate it from its competitors.




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