Spotify is going to start rolling out videos to Android users this week, according to a report from The Wall Street Journal.
The video service combines smaller videos and some original content from partners including the BBC, ESPN, and Maker Studios. Spotify said Vice News, ABC, and others were also onboard.
The roll out is starting in the US, UK, Germany, and Sweden, according to Spotify, and will eventually expand to other markets and iPhone users.
"We are at the end of a journey of testing," Shiva Rajaraman, Spotify’s vice president of product told the WSJ. "We are going out effectively as planned. Our goal was largely to get a wide breadth of content and experiment and test."
The videos are not accompanied by adverts at the moment, but the company has plans to in the future.