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Appeared on: Wednesday, January 4, 2017
LG's 2017 Audio Lineup Includes Dolby Atmos Sound Bar, Party Speakers

This week at CES 2017 in Las Vegas, LG Electronics is showcasing an expanded lineup of portable audio products for avid audiophiles and casual listeners alike.



Leading the 2017 lineup is LG's new SJ9 sound bar, which harnesses the power of Dolby Atmos technology to recreate a cinema audio experience. In order to create such a powerful, textured sound, the SJ9 is equipped with multiple cutting-edge speakers, including two powerful up-firing speakers, to surround the listener from every angle.

Dolby Atmos delivers moving audio that can be precisely placed anywhere in a three-dimensional space, including overhead, to create realistic sound. Sounds are represented as independent objects by employing metadata to describe the location and size of individual audio objects in the 3-dimensional listening space and are then rendered in real-time so that each sound comes from its designated location, even directly overheard the listener.

The LG SJ9's 4K High Resolution Audio is compatible with high quality lossless audio files. In addition, the SJ9's 24-bit upsampling feature increases the quality of standard audio files to 24bit/192Hz, sharpening the subtle details and nuances of each track. The SJ9 also supports 4K Pass-Through.

At CES 2017, LG will also unveil the SJ8 sound bar, which delivers robust audio performance in a slim 1.5" profile. The SJ8 sound bar integrates with LG's new range of 2017 TV models. With the TV Perfect Fit Kit, owners can insert the sound bar directly into certain LG TV sets by replacing the original stand with the SJ8. The SJ8 is equipped with many of the same features as the SJ9, including 4K High Resolution Audio, 4K Pass-Through and the ability to stream content using Chromecast built-in.

Also joining the lineup is the SJ7 Sound Bar Flex, a powerful 320W sound bar that features two speakers that can be either set up as a traditional sound bar in the front of the room, or as a surround sound solution with one speaker positioned in the front, and the other in the rear providing the listener with front-and-back surround audio. The two halves of the SJ7 connect wirelessly to each other, providing room-filling sound. Furthermore, one of the speakers has a built-in battery. By switching to the portable mode, you can enjoy it as a wireless Bluetooth speaker anytime, anywhere.

Designed with party-goers and music makers in mind, LG's LOUDR sound systems pack powerful audio capabilities to create a party atmosphere.

The LOUDR CJ98 is capable of generating 3,500W of sound. The CJ98's Party Thruster feature allows the DJ to time a song's build-up, bass drop and lighting effects through a sliding throttle control. It is also equipped with an array of unique controls, looping buttons and sharing features. Karaoke fans will be pleased with the CJ98's diverse range of vocal effects and the Karaoke Creator feature, which suppresses the vocals from songs and allows singers to change the audio track's key.

The LOUDR OJ98 is similarly designed to enhance the party atmosphere, using a folded horn design hidden inside its chassis to produce acoustic pressure. The OJ98's Sparkle Lighting effect pulses and reflects light in rhythm to the music, and the Party Kick Starter feature simulates the sound of a revving racecar engine.



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