Sony Unveils Sony FE 100mm F2.8 Macro GM OSS
Sony releases the Sony FE 100mm F2.8 Macro GM OSS, the first medium telephoto macro lens in the G Master™ series, compatible with α™ (Alpha™)...
Sony Reimagines its 10 Series with Xperia 10 VII
Sony announces the redefined 10 series smartphone '10 VII', its refreshed, elegant and sophisticated design brings together a host of upgraded features*1. The new dedicated...
Sony’s 360 Virtual Mixing Environment now available in Europe
Sony today announced that its innovative 360 Virtual Mixing Environment (360VME) technology is now available to customers in Europe.
360VME revolutionises the way creators, engineers...
Sony completes its INZONE gaming gear range with new headsets and more
Sony has today announced it is expanding its INZONE gaming gear range with a full suite of products aimed at PC gamers and designed to...
PlayStation announces FlexStrike wireless fight stick
It’s a special time of year for fighting game fans and competitors gearing up for the Evolution Championship Series (Evo) in Las Vegas this weekend....
Sony Introduces the RX1R III
Sony today announces the RX1R III, the eagerly anticipated third generation of its RX1R series, featuring a 61-megapixeli 35 mm Full-Frame Exmor R™ CMOS image...
Sony launches a high-resolution shotgun microphone with superior sound quality and compact design.
Sony is pleased to announce today the launch of its new ECM-778 shotgun microphone. Designed for content production where audio quality is paramount, such...
Sony introduces the FX2 compact camera
Sony is proud to announce today the latest addition to its established Cinema Line family, the FX2 (model ILME-FX2). The FX2 will offer a seamless...
Celebrate Days of Play 2025 starting on May 28
It’s official – Days of Play is back for 2025! We are kicking off the 2025 celebration on May 28, with community activities, new content...
Sony introduces WH-1000XM6
Sony today announced the WH-1000XM6 wireless noise cancelling headphones – latest edition of its award winning 1000X series that set a new standard for premium...
