Alienware's Area-51 7500, Aurora 7500, Area-51 ALX and Aurora ALX desktops are the industry's first and only systems to offer 4x Blu-ray Disc drives. "Two of the core principles that allow Alienware to eclipse other PC manufacturers are speed and innovation; the introduction of 4x Blu-ray Disc drives into our award-winning desktops further propels those ideals," said Bryan de Zayas, Associate Director of Product Marketing for Alienware. "By being first to market with 4x Blu-ray Disc drives, we are giving entertainment fans an exclusive first chance to take advantage of dramatically faster read/write performance, in addition to massive disc storage capacity and stunning high definition viewing."