Wavelength, a new online movie service currently in Beta, wants to make sharing of legally purchased movies easy. Launched last week, wavelength.iois a "social movie service" that enables people to legally share their digital film collection – including new release Hollywood blockbusters in the home entertainment window.

Wavelength is built using Hollywood’s UltraViolet standard for digital movies, which is supported by nearly all of the major film studios.

As a licensee of the Digital Entertainment Content Ecosystem (DECE), Wavelength is compatible with all movies in the UltraViolet format. Therefore, this includes films from all the major Hollywood studios that support UltraViolet starting in the home entertainment window (which begins as soon as 3 months after movies are in theaters).

Users can legally share their movie collections with each other because when they buy UltraViolet movies, their UltraViolet account currently supports multiple users. Wavelength permits up to three people to watch a single movie at once.

The service doesn't host any movies., but it redirects viewers to whatever UltraViolet portal that movie is hosted on.

The team behind Wavelength hopes that their service will reignite consumers’ interest in purchasing movies, which, in turn, can improve the economics for film studios, artists, and retailers.

The Wavelength beta is currently a free service.