ASUS Announces Global Upgrade-A-Palooza PC Hardware Giveaway Contest

ASUS today announced a global Upgrade-A-Palooza gaming PC hardware giveaway contest which gives participants a chance to win high-quality gaming components such as an Intel® Core™ i9-14900K processor, a ROG Maximus Z790 Dark Hero motherboard, an NVIDIA® GeForce RTX™ 4070 OC or 4060 Ti OC graphics card, AIO liquid CPU cooler, power supply, chassis, gaming monitor and gaming peripherals.

Gamers everywhere are invited to play. To participate, they simply need to follow the instructions on the contest website and submit an entry. The prizes on offer are sure to excite, and this contest is a great opportunity for all participants to win some amazing ASUS Gaming products to upgrade their PCs.

With the recent launch of 14th Gen Intel Core processors, gamers and PC DIY enthusiasts might be planning a new system built around this cutting-edge technology. So ASUS is also here to spark the imagination with five fresh and enticing build ideas centered around its latest Z790 motherboards.

Users will notice that each build pairs an ASUS motherboard with an ASUS all-in-one liquid cooler. There are a variety of reasons why they might be better off staying within the ASUS ecosystem when they pick an AIO cooler to accompany their new motherboard. Not only do the industrial design aesthetics create a cohesive look in a build, but pairing also sets up users for easy compatibility. With an exact match between the industrial design of both components, a build has a unified style to begin with.

On top of that, other manufacturers may not have taken the time to consider compatibility with the ASUS motherboard lineup, which can lead to frustrating moments during the build process, if not outright obstruction problems. Additionally, users will be able to customize their experience for both components and synchronize all their RGB LED lighting effects with just one app: Armoury Crate. Armoury Crate provides a central hub for fan control via FanXpert, plus monitoring of CPU temperature, clock speed and voltage. And depending on the model users choose, they will be able to enjoy ASUS-exclusive features like the 3.5-inch LCD screen on the pump housing of the ROG Ryujin III AIO cooler.

Plentiful prizes

Clad in layers of stealthy armor set off by dazzling Polymo lighting on the I/O shroud, the ROG Maximus Z790 Dark Hero motherboard checks every item on the list for a cutting-edge PC. With WiFi 7, dual Thunderbolt™ 4 connectors, ROG SupremeFX audio and a front-panel USB 20 Gbps connector, this board has it all, and it is a perfect home for a 14th Gen Intel Core processor. One of the prize packages of this giveaway bundles this model with an Intel Core i9-14900K processor.

Another exciting prize combo is the ROG Maximus Z790 Formula with a ROG Ryujin III 360 ARGB White Edition AIO cooler. Built for liquid-cooling enthusiasts, the motherboard features a HybridChill VRM heatsink block that can connect to a custom cooling loop to keep power circuitry thermals under control even under extreme workloads. The ROG Ryujin III 360 ARGB White Edition AIO Cooler has the high coolant volume needed for sustained performance, and its fully customizable 3.5-inch screen can be used to display real-time system information or custom animations and graphics. Since both of these components feature frosty white surfaces, it only makes sense that other items in this bundle also feature hardware with the same pristine white aesthetic.

ROG Strix fans have an opportunity to win a package, which includes an ROG Strix Z790-E Gaming WiFi II motherboard, ROG Ryuo III 360 ARGB AIO cooler, and ROG Strix 1000W Gold Aura Edition power supply. With its PCIe® 5.0 x16 slot and onboard PCIe 5.0 M.2 slot, this ROG Strix motherboard is well-equipped to accommodate the desire for top-tier graphics cards and SSDs.

TUF Gaming fans have a chance to win a TUF Gaming ecosystem, which includes a TUF Gaming Z790-Pro WiFi motherboard, TUF Gaming LC II 360 ARGB AIO cooler and TUF Gaming GeForce RTX™ 4060 Ti OC Edition graphics card. The TUF Gaming Z790-Pro WiFi offers access to AI Overclocking, a first for the TUF Gaming family of ASUS Intel motherboards. Novice builders will appreciate how it allows them to easily elevate the performance of their build. This motherboard also provides a high-speed USB 20 Gbps Type-C® connector with USB Power Delivery 3.0 on the front panel.

Other prizes include three ROG Strix Scope II 96 Wireless gaming keyboards; three ROG Harpe Ace Aim Lab Edition gaming mice; five ROG Delta S Core gaming headsets; a TUF Gaming GeForce RTX™ 4070 OC Edition graphics card, an ROG Hyperion GR701 chassis, and an ROG Strix XG259QN gaming monitor.

The contest runs from November 6 to December 18, 2023. Terms and conditions apply. Please see the contest website for details.

Learn more about the new Z790 ASUS Motherboards and ASUS AIO Coolers.