Finally, IBM introduces new 2.5-inch Travelstar models, offering enhanced availability for non-traditional applications. These industry-first models increase available hard disk drive "power-on hours"2 and are designed to meet the requirements for emerging applications such as those found in 24x7 blade server environments.
Both the Deskstar and Travelstar families are undisputed leaders in their respective segments. The drives also have low power features, which underscore IBM's company-wide commitment to low-power computing, announced last month. Furthermore, both drives have implemented IBM's antiferromagnetically-coupled (AFC) media, affectionately called "pixie-dust," across the product lines. The magnetic properties of AFC media enable higher data stability, and thus, higher areal density -- potentially tripling the industry's current areal density limits.
"We are fortifying the new generation of Travelstar and Deskstar drives to support the low-power, higher-speed, higher-capacity and miniaturization trends seen in the electronics and pervasive computing markets today," said Bill Healy, vice president, marketing, IBM Storage Technology Division. "The new drives' capacities, performance and other distinguishing characteristics underscore IBM's commitment to extend the limits of hard disk drive technology, especially as we explore ways to open new markets such as consumer electronics, removable storage and blade server."
With more than one billion gigabytes of new data generated throughout the world every year (UC Berkeley study) -- an all-time high -- the Deskstar 120GXP and Travelstar 60GH and 40GN families will be key tools in helping users successfully navigate the new digital world.
IBM's Deskstar line is the industry's leader in high-capacity, high-performance desktop hard drives, backed by the IBM hallmark of service and quality. All three models of the family -- 120, 80, and 40 GB capacities -- share the same leading low acoustics, lowest power-consumption and highest shock protection benefits in its class. The new 120GXP family builds upon the success of its predecessor, the 60GXP, which was named Maximum PC Magazine's 2001 "Hard Disk Drive of the Year," announced separately today.
The Deskstar 120GXP is designed to support advanced desktop and multimedia applications such as video editing, graphic design and other storage-intensive enterprise applications. With 120 GB of storage capacity and 7200 RPM, the 120GXP doubles the capacity and areal density of its predecessor and continues its high-performance focus, enabling users to retrieve more data in less time. The Deskstar's accelerated data access time is a function of the drive's 7200 RPM -- an attribute that is quickly gaining popularity among desktop drives, with 7200 RPM already the fastest-growing segment of the desktop market. The 120GXP is also the most rugged drive in its class with the highest non-operating shock specifications.
"Avnet Applied Computing (AAC) has enjoyed a long and successful relationship with IBM," says Troy Blanchette, VP Marketing, AAC. "The Deskstar drives have been a big part of our success, providing industry-leading capacities and performance. We expect the same high level of performance, quality and reliability with this newest member of the Deskstar family."
The Deskstar 120GXP, which can now store up to 120,000 paperback novels, 184 musical CDs or 30 DVD movies3, will begin shipping to customers this month. IBM NetVista will begin featuring the Deskstar 120GXP in 2002.
IBM Deskstar 120GXP 3.5-inch Desktop Hard Drive
25.4 mm in height
29.7 billion bits per square inch maximum areal density
3/2/1 glass platter(s)
6/4/2 GMR recording head(s)
400 Gs (2ms) nonoperating shock (2 platter)
4.17 ms average latency
6.7 watt idle power
8.5 ms average seek time
Standard ATA-100 interface
3.0 Bels typical idle acoustics (2 platter)