Broadcom's highly integrated Blu-ray Disc/HD DVD system-on-a-chip (SoC) solution has been selected by LG Electronics to power its dual-format Super Blu BH200 high definition disc player. The Broadcom BCM7440 SoC solution is a single-chip platform that provides the multiple processing cores and the necessary performance required to support next generation interactive technologies and network connected applications currently being developed by Hollywood studios using BD-Java (Blu-ray Disc) and HDi (HD DVD) technologies. This includes enhanced interactive menus, gaming capabilities, real time director's comments, and full support of networked interactivity from select and forthcoming Blu-ray Disc and HD DVD titles. The Broadcom BCM7440 SoC is also the only solution in the industry that fully supports both Blu-ray Disc and HD DVD formats in a single monolithic IC.

The BCM7440 features multiple processors, dual decoders and dedicated graphics engines while it also supports a wide variety of mandatory audio and video compression standards required for Blu-ray Disc and HD DVD optical disc formats, including H.264/AVC, VC-1, MPEG-2, Dolby Digital Plus, Dolby TrueHD and DTS-HD. The SoC also provides full backwards compatibility for current DVD video titles as well as DVD-R, DVD-VR and audio CDs.

The LG Super Blu player, model BH200, is a second generation dual-format, high definition disc player, available from LG Electronics. Sporting both formats' logos, LG's new BH200 player is capable of Blu-ray Disc and HD DVD playback with advanced BD-Java and HDi interactivity.

The BH200 is available to U.S. consumers and custom installers at a suggested retail price of $999.