New iPhones, Apple TV And Larger iPad Expected on Wednesday
Besides the highly anticipated announcement of the new iPhones, Apple is expected to show off a larger iPad and an updated Apple TV at an event in San Francisco on Wednesday.
Apple executives will appear on stage at the Bill Graham Civic Auditorium and will announce the next generation of the iPhone, which is widely expected to have the same sixe as the existing models but they will feature an improved camera and Force Touch, a display technology that responds differently depending on how hard users press their screens.
In the long run, the Force Touch technology promises new or better applications, from more lifelike games and virtual reality to adding temperature, texture and sound to our screens.
The technology has been already applied in some laptop touchpads and the Apple Watch.
While Apple's adoption of the technology has awoken the mobile industry to its possibilities, it was pipped to the post by Chinese handset maker Huawei, which this month unveiled one model with what it also tagged Force Touch technology.
Another likely focus of today's event is Apple TV, a set-top box that has seen few significant updates since its release in 2007. Although Apple has yet to hammer out deals for a long-awaited television service, analysts say the company is poised to overhaul the device.
Expected updates include an App Store and a new user interface that allows users to make requests through the Siri digital assistant and search for specific programs and movies across apps. The company may also discuss the device's role as a hub for gaming, without, however, aiming at heavyweights such as Microsoft and Sony.
Apple is also expected to pay some attention to its iPad line, rolling out a larger tablet. Apple has tried to push the iPad into the enterprise market, and a gadget with a bigger screen may appeal to some professionals seeking to swap out their laptops for tablets.
In the long run, the Force Touch technology promises new or better applications, from more lifelike games and virtual reality to adding temperature, texture and sound to our screens.
The technology has been already applied in some laptop touchpads and the Apple Watch.
While Apple's adoption of the technology has awoken the mobile industry to its possibilities, it was pipped to the post by Chinese handset maker Huawei, which this month unveiled one model with what it also tagged Force Touch technology.
Another likely focus of today's event is Apple TV, a set-top box that has seen few significant updates since its release in 2007. Although Apple has yet to hammer out deals for a long-awaited television service, analysts say the company is poised to overhaul the device.
Expected updates include an App Store and a new user interface that allows users to make requests through the Siri digital assistant and search for specific programs and movies across apps. The company may also discuss the device's role as a hub for gaming, without, however, aiming at heavyweights such as Microsoft and Sony.
Apple is also expected to pay some attention to its iPad line, rolling out a larger tablet. Apple has tried to push the iPad into the enterprise market, and a gadget with a bigger screen may appeal to some professionals seeking to swap out their laptops for tablets.