Android And iOS Dominate 2014 Smartphone Market
Apple remained the top smartphone manufacturer in the U.S. with 41.7 percent OEM market share, while Google Android led as the #1 smartphone platform with 52.1 percent platform market share, according to data released by comScore for the month of September. comScore found that 174 million people in the U.S. owned smartphones (72 percent mobile market penetration) during the three months ending in September, up 1 percent since June. Apple ranked as the top OEM with 41.7 percent of U.S. smartphone subscribers. Samsung ranked second with 29 percent market share (up 0.4 percentage points from June), followed by LG with 6.9 percent (up 0.5 percentage points), Motorola with 5.4 percent and HTC with 4.4 percent.
Android ranked as the top smartphone platform in September with 52.1 percent market share (up 0.2 percentage points from June), followed by Apple with 41.7 percent, Microsoft with 3.6 percent (up 0.2 percentage points), BlackBerry with 2.3 percent and Symbian with 0.2 percent (up 0.1 percentage points).
Facebook ranked as the top smartphone app, reaching 72 percent of the app audience, followed by YouTube (51.5 percent), Google Play (51.1 percent) and Google Search (47.3 percent).
It should be interesting to see how the numbers stack up when comScore releases its next round of market share figures. Apple?s iPhone 6/iPhone 6 Plus launched at the end of September in the U.S., while Samsung recently kicked off sales of its Galaxy Note 4.