T-Mobile US Inc said on Monday it will give a full share of the wireless company's stock to every primary postpaid account holder to turn its customers into shareholders. The company also said it has also launched a "T-Mobile Tuesdays" app to give customers free weekly gifts such as food, movie tickets and ride shares.

T-Mobile president and CEO John Legere introduced Stock Up, a program that could T-Mobile customers into T-Mobile owners. The Un-carrier is offering a FULL share of T-Mobile US (TMUS) common stock to existing and new customers. And customers can grow their ownership up to 100 shares a year.

Everyone who is the primary contact on their eligible postpaid consumer smartphone account can claim their T-Mobile stock starting tomorrow, June 7, through June 21 in the T-Mobile Tuesdays app. You can learn more at www.t-mobile.com/StockUp. New T-Mobile Simple Choice customers who switch to the Un-carrier will also automatically qualify for a full, free share of T-Mobile US stock when they open a new postpaid consumer smartphone account.

The T-Mobile Tuesdays, also announced today, is a new app that thanks T-Mobile customers with free stuff and epic prizes, every Tuesday. T-Mobile has partnered with brands including Gilt, Domino’s, StubHub, Wendy’s, VUDU, Fandango, Legendary Pictures and Universal Pictures, Lyft and more. And it all starts tomorrow, June 7th-the first T-Mobile Tuesday.

To download the T-Mobile Tuesdays app and #GetThanked, visit the App Store or Google Play.

T-Mobile customers can already text away at 30,000 feet on every Gogo-equipped domestic flight. Now, the Un-carrier’s taking it one giant step further. Starting June 13, all T-Mobile customers can #GetThanked with a free full hour of Wi-Fi on their smartphones to surf, email, and post to their hearts’ content. It works on all Gogo-equipped domestic flights.

T-Mobile and Gogo are also lighting up iMessage, Google Hangouts, WhatsApp and Viber.