Atmel ennters the market of chips for wearable solutions with the Smart Badge, a 7cm x 9cm demonstrator around a smart badge concept, combining low-power embedded processing, wireless, touch and sensor technologies. This demonstrator brings together hardware and software technologies, from Atmel and partners, into an out-of-the-box solution that addresses the requirements for the wearable marke. Users can wear it around their neck and display different applications (compass, watch, spirit level, slide show, battery gauge) specialized for the Andriod operating system (OS) and made by Adeneo Embedded, an Atmel partner. Based on Atmel's embedded connectivity, the demonstrator can interact with other Android mobile phones. The badge uses a 3.5-inch display from Precision Design Associates (PDA Inc.) and embeds MEMS and sensor technology from Bosch Sensortec as well as memory multi-chip package from Micron combining 4Gb of LPDDR2 + 4GB of eMMC in a single package demonstrator running on the Android KitKat OS. Atmel is also developing a software framework that will allow its software partners to plug in their software and seamlessly work together.

The Smart Badge is the first demonstrator to bring together the company's ultra-low power Atmel SMART SAMA5D31 MPU, the Atmel SMART SAM G54 sensor hub solution, Atmel's maXTouch mXT112S controller and Atmel SmartConnect WILC3000 Wi-Fi/Bluetooth integrated solution.