Breaking News

SAMA Expands CPU Cooling Lineup with A60 and A40 Series Air Coolers for Gaming and Creator PCs The Lockerstor 12R Pro Gen2 and 16R Pro Gen2 are Here! TRUSTA Highlights SSD Power Efficiency for AI Servers at OCP APAC 2025 XPG Launches VALOR NANO Compact Cases with the All-New PYMCORE SFX PSU Speedlink announces illuminated mechanical 60% gaming keyboard

logo

  • Share Us
    • Facebook
    • Twitter
  • Home
  • Home
  • News
  • Reviews
  • Essays
  • Forum
  • Legacy
  • About
    • Submit News

    • Contact Us
    • Privacy

    • Promotion
    • Advertise

    • RSS Feed
    • Site Map

Search form

Artificial Intelligence: the possibilities for online marketing

Apr 30,2021 0

Artificial Intelligence is no longer a dream for the future. A proper use of it offers many possibilities for new, striking campaigns.

The term Artificial Intelligence (AI) still evokes an image of the distant future in many people, one in which we see robots walking on the street and holograms determine the advertisements on buildings. However, companies are already using AI in many fields. Customer Service? Can largely be done with AI chatbots. Logistics? Unleash AI and it will come up with the most efficient routes. Customer profiles? Data mining can AI do the best and it will tell you how to immediately link it to customers. But what will be the possibilities in the field of online marketing?

What is AI already used for?

As with most innovations, the use of AI is older than you think. Academics were already working on AI after WWII and most people probably know that in 1997 Kasparov, the reigning world chess champion, first lost to chess computer Deep Blue.

However, most of the applications of that time are highly specialized and depend on human knowledge. For example, Deep Blue was tweaked between matches against Kasparov with knowledge of chess experts. Only since the early 2010's have technological advancements in hardware been enough to also represent a breakthrough in deep learning. This is a method that trains AI in a similar way as the human brain learns by making connections. These breakthroughs, especially in the field of image recognition, accelerated AI and ensured that more and more applications for AI have been presented in recent years.

Chatbots and Self-Driving Cars

Today, almost everything you do online is dominated by AI. Google practically knows what you're looking for before you type it into the search bar, Amazon has your order ready before you visit the website, Facebook has already changed your status from "single" to "in a relationship" before your date has been finished. AI has evolved to such an extent that it no longer relies on human prior knowledge to formulate decisions.

All these leaps ensured that AI also became accessible to smaller entrepreneurs. Most online stores now have a simple chatbot to handle the first line of customer service. Recommendation based on previous purchases is now also normal, this online leadgeneratie is an effective way that can lead to more online sales Even the smallest web shops benefit from the AI ​​models of Google Analytics.

What will the future bring us?

Imagine applications whereby you can try out make-up or glasses yourself; in the future you might be served ads with non-existent models who just happen to have about the same physique as you. Research shows that you are more interested in clothing if you can better identify yourself with the model.

The GPT-3 is another development which has a (starting) form of General Intelligence. Where an AI is usually trained on a specific task, GPT-3 can accomplish a whole lot of text-related tasks. This is made possible because GPT-3 reads all texts on the internet, on all subjects. By using Reddit as a quality measure, the makers hope to ward off the many nonsense that can be found on the internet. If you would like to develop a no-nonsense online marketing business and would like to use the best software or hardware with the right skills you can also outsource this business process by online marketing uitbesteden. Let your business case be marketed by a professional that helps and guides you through the process and will make you understand how the AI can help you with your online marketing.

Online advertising

Tags: Online advertising
Previous Post
WD Gold 8T NAS HDD Review
Next Post
bequiet! PurePower 11 FM 750watt

Related Posts

  • Google to Face Government Antitrust Suits, WSJ Reports

  • YouTube Announces New Ad Tools For TV-Based Content

  • Facebook Files Lawsuit Against Provider of Deceptive Advertising Software

  • Facebook Says Coronavirus Hits Advertising Budgets

  • Google to Phase Out Use of Third-Party ‘Cookies’ in Ad-Tracking

  • Facebook to Allow Users See Fewer Political Ads

  • Instagram Bans Promotions of Vaping, Tobacco, Alcohol and Diet Supplements

  • U.K.'s Competition Authority to Tackle Google, Facebook's Online Ads Dominance

Latest Reviews

Akaso 360 Action camera
Cameras

Akaso 360 Action camera

Crucial T710 2TB NVME SSD
PC components

Crucial T710 2TB NVME SSD

be quiet! Pure power 13M 750W
PC components

be quiet! Pure power 13M 750W

JSAUX 65Wh Rog Ally Battery
Gaming

JSAUX 65Wh Rog Ally Battery

Introducing PriceHub
Enterprise & IT

Introducing PriceHub

Popular News

AsRock, NZXT, Biostar and Gigabyte announces X870 motherboards

AsRock, NZXT, Biostar and Gigabyte announces X870 motherboards

COLORFUL Introduces CVN B850I GAMING FROZEN Motherboard

COLORFUL Introduces CVN B850I GAMING FROZEN Motherboard

COLORFUL Presents CVN X870 ARK FROZEN Motherboard for AMD Ryzen 9000 CPUs

COLORFUL Presents CVN X870 ARK FROZEN Motherboard for AMD Ryzen 9000 CPUs

COLORFUL Presents the B860 Series Motherboards

COLORFUL Presents the B860 Series Motherboards

COLORFUL, AsRock, NZXT, MSI announce Intel Z890 Motherboards

COLORFUL, AsRock, NZXT, MSI announce Intel Z890 Motherboards

Intel-AMD new motherboards announced

Intel-AMD new motherboards announced

ASRock AM5 Motherboards Now Fully Support AMD Ryzen 9 9950X3D & 9900X3D Processors

ASRock AM5 Motherboards Now Fully Support AMD Ryzen 9 9950X3D & 9900X3D Processors

COLORFUL Presents the COLORFIRE B650M-MEOW WIFI Motherboard, Supports AMD Ryzen 9000 Series CPUs

COLORFUL Presents the COLORFIRE B650M-MEOW WIFI Motherboard, Supports AMD Ryzen 9000 Series CPUs

Main menu

  • Home
  • News
  • Reviews
  • Essays
  • Forum
  • Legacy
  • About
    • Submit News

    • Contact Us
    • Privacy

    • Promotion
    • Advertise

    • RSS Feed
    • Site Map
  • About
  • Privacy
  • Contact Us
  • Promotional Opportunities @ CdrInfo.com
  • Advertise on out site
  • Submit your News to our site
  • RSS Feed