"Apple continues to blaze a trail in 3D graphics, using the graphics processor for functions well beyond gaming. Having Apple recognize the value of integrating ATI graphics into the iMac is a real testament to our continuing technology leadership in the Apple market," said Rick Bergman, Senior Vice President, PC Business Unit, ATI Technologies. "The user experience remains the focus of both ATI and Apple and these new systems clearly carry on that tradition."
The new iMac and eMac feature the Radeon 9600, designed with 128MB of memory and 128 bit architecture, giving users incredible performance, resulting in a compelling graphics experience. The Radeon 9600 accelerates a range of applications, from presentations and real-time games to home entertainment and video editing.
ATI is the leading supplier of desktop and mobile graphics technology for the Apple platform, including retail boards and on-board systems. For more information about ATI's Mac products, please visit www.ati.com/products/mac.html