Breaking News

Come Visit Geometric Future at Computex 2025 for Exciting New Cases and PC Accessories Gaming Beyond Limits, AI Beyond Imagination ASRock at Computex 2025 Acer releases many new products ahead of Computex 2025 DeepCool Unveils New Product Lineup at COMPUTEX 2025 KIOXIA Leads with Its Industry-Defining Breakthroughs and Technologies at COMPUTEX 2025

logo

  • Share Us
    • Facebook
    • Twitter
  • Home
  • Home
  • News
  • Reviews
  • Essays
  • Forum
  • Legacy
  • About
    • Submit News

    • Contact Us
    • Privacy

    • Promotion
    • Advertise

    • RSS Feed
    • Site Map

Search form

Apple Surpassed ASUS in 2017 Global Notebook Market

Apple Surpassed ASUS in 2017 Global Notebook Market

PC components Feb 12,2018 0

American laptop brands show strong momentum, with Apple and HP to record double-digit growth in 2017.

Market research firm TrendForce claims that the global notebook shipments for 2017 registered 164.7 million units, a year-on-year increase of 2.1%, higher than previous expectation of 0.7%.

For 2018, the market share of the top six brands is expected to rise to 89.1%, squeezing the room for other brands to develop. On the other hand, Xiaomi and Huawei recorded growth in Chinese market, but the results of their overseas deployment are not clear yet.

HP has demonstrated its ambition since the second quarter and recorded new highs of shipments in 2H17. Its annual shipments hit a new milestone of 40 million units, a substantial increase of 10.5% over 2016. With a market share of 24.3%, HP has retained first place in the shipment ranking.

Lenovo's laptop shipments witnessed a year-on-year drop of 4.9%. It enhanced its sales in Asia and Europe, but still cannot make up the shipment decrease in 1H17. This has an impact on the brand's performance, making its market share down to 20.2%, ranking the second.

Getting contract bids for notebooks of North America government and growth in its Chromebook shipments allowed Dell to increase its annual global shipments by 0.5%. It remained third place in the global ranking with a market share of 15.2%

The updated MacBook Pro in 2Q18 helped Apple expand shipments by 18% for the whole year, the highest growth rate among all the notebook brands. The market share of Apple reached 9.6%, 1.3 percentage points up from 2016, which allowed Apple surpass ASUS and rank fourth.

ASUS has adjusted its product strategy in recent years and shrink the production of models with low profits. Hence, the brand's shipments are influenced and its market share dropped to 9.5%, ranking the fifth.

Acer continues to expand aggressively in the Chromebook market, and its notebook shipments growth in North American market raised its annual shipments by 0.6%. Its market share recorded 8%.

Tags: ASUS
Previous Post
First AMD Ryzen Desktop APUs Featuring Powerful Graphics Released
Next Post
Samsung SDI Aims at Cobalt-free EV Batteries

Related Posts

  • ASUS Unveils White GeForce RTX 50 Series Graphics Cards

  • ASUS Celebrates DOOM The Dark Ages Collaboration with Global Bundle

  • ASUS Announces TUF Gaming T500

  • ASUS Announces Availability of ZenWiFi BD4 Outdoor

  • ASUS and ROG to Unveil AI Innovations and Immersive Gaming Experiences at Computex 2025

  • ASUS Introduces Upgraded TUF Gaming A14

  • ASUS Announces Latest ExpertBook P1 Models

  • G.SKILL and ASUS Achieves New DDR5 Memory Frequency Overclock World Record at DDR5-12772

Latest News

Come Visit Geometric Future at Computex 2025 for Exciting New Cases and PC Accessories
Enterprise & IT

Come Visit Geometric Future at Computex 2025 for Exciting New Cases and PC Accessories

Gaming Beyond Limits, AI Beyond Imagination ASRock at Computex 2025
Enterprise & IT

Gaming Beyond Limits, AI Beyond Imagination ASRock at Computex 2025

Acer releases many new products ahead of Computex 2025
Enterprise & IT

Acer releases many new products ahead of Computex 2025

DeepCool Unveils New Product Lineup at COMPUTEX 2025
Cooling Systems

DeepCool Unveils New Product Lineup at COMPUTEX 2025

KIOXIA Leads with Its Industry-Defining Breakthroughs and Technologies at COMPUTEX 2025
Enterprise & IT

KIOXIA Leads with Its Industry-Defining Breakthroughs and Technologies at COMPUTEX 2025

Popular Reviews

be quiet! Light Loop 360mm

be quiet! Light Loop 360mm

be quiet! Dark Rock 5

be quiet! Dark Rock 5

be quiet! Dark Mount Keyboard

be quiet! Dark Mount Keyboard

G.skill Trident Z5 Neo RGB DDR5-6000 64GB CL30

G.skill Trident Z5 Neo RGB DDR5-6000 64GB CL30

Arctic Liquid Freezer III 420 - 360

Arctic Liquid Freezer III 420 - 360

Crucial Pro OC 32GB DDR5-6000 CL36 White

Crucial Pro OC 32GB DDR5-6000 CL36 White

Crucial T705 2TB NVME White

Crucial T705 2TB NVME White

be quiet! Light Base 600 LX

be quiet! Light Base 600 LX

Main menu

  • Home
  • News
  • Reviews
  • Essays
  • Forum
  • Legacy
  • About
    • Submit News

    • Contact Us
    • Privacy

    • Promotion
    • Advertise

    • RSS Feed
    • Site Map
  • About
  • Privacy
  • Contact Us
  • Promotional Opportunities @ CdrInfo.com
  • Advertise on out site
  • Submit your News to our site
  • RSS Feed