Sony is launching its next generation WUXGA installation projector with Laser Light Source Technology. This product will be the world's first 3LCD laser, 4,000 lumens WUXGA (1920 x 1200) projector, making it the brightest projector of its kind and a first for the industry.

The Laser Light Source Projector is free from the worry of lamp change with its increased durability and low total cost of ownership (TCO). With newly developed BrightEra 3LCD technology, the projector has up to 20,000 hours maintenance free time depending on the projector's environment and setup conditions.



Based on Sony's Laser Light Source Technology, the projector incorporates lasers, rather than LEDs, to achieve optimum brightness. The white light, like traditional UHP light sources, is directed into the 3LCD engine. Sony claims that the Laser Light Source Projector has substantially brighter images, better contrast ratios and outstanding colour stability.

The projector also features a picture muting mode which allows the user to start the presentation once the mute mode has been turned off. This feature enables the smooth presentation of images with high colour reproduction. The Laser Light Source Projector also delivers installation flexibility as it is tilt free with a portrait mode.

The Laser Light Source Projector will be available in the summer of 2013.