Toshiba, focusing on MPEG4 codec LSI, offered a demonstration of transferring MEPG4 video using Bluetooth. The company distributed different video images to three dedicated replay terminals having Bluetooth transfer module. The encoding speed of MPEG4 is between 120kbps and 130kbps and the resolution is QVGA. Like Sanyo, Toshiba is working on reducing power consumption for the purpose of commercialization. The attendant at the Toshiba booth explained that the company's goal in terms of continuous replay is about four hours so that users can enjoy two movies in a mobile environment. For the exhibit, Toshiba used an AC adapter to supply electricity.
Toshiba also exhibited a mobile handset that can handle "ezmovie", which is a video distribution service that KDDI's cell phone service division is planning to launch in December of this year. The company is working on a continuous replay time of about 140 minutes which is almost the same as the current length of continuous talk time for cdmaOne handsets.