Chinese hardware giant Xiaomi is officially turning its Redmi label into a sub-brand, with a teaser hinting on more information at a press conference on January 10.

According to a post on Chinese micro-blogging site Weibo, Xiaomi is expected to convert ‘Redmi’ into a new independent sub-brand at an event scheduled for January 10 in Beijing, China.

The teaser image suggests that a smartphone with 48-megapixel camera sensor is going to debut during the event. The device will most likely to be equipped with either a Sony IMX586 or a Samsung ISOCELL Bright GM1 sensor or both.

The company’s president, Lin Bin, had confirmed last month that a device with a 48-megapixel camera is in the works.