Kioxia Corp. announced the launch of “KIOXIA” branded consumer products, including microSD/SD memory cards, USB memory and SSDs.

Kioxia and its group companies started to operate under its new company name on October 1st, 2019. After the brand change of its business-to-business products, Kioxia will launch consumer products with a new look in April, 2020. Product and package design feature a fresh colorful design that reflects Kioxia’s vision as an independent flash memory manufacturer. Each product contains a specific color (Light Blue, Magenta, Yellow, Light Gray, Light Green, Orange) which is used to make it highly recognizable and easier for customers to select the right products for their applications.

Kioxia’s consumer products -- microSD/SD memory cards, USB memory and SSDs -- are mainly focused and optimized for use with smartphones, tablets and PCs, digital cameras and more.

Formerly known Toshiba Memory, Kioxia promises to keep striving to preserve the high standards, and its dedication to the development and production of class-leading flash storage solutions.

KIOXIA branded consumer products will be launched by Kioxia’s distributors from April, 2020.