A video titled "From Black to Black" was produced by LG to include footage that accentuate the lifelike colors and the ability to recreate the details of life which LG’s OLED technology delivers. The footage includes the black ocean with effervescent jellyfish and the gentle movement of whales, as well as scenes from deep black space and the northern lights on a black sky. LG captured footage of Iceland’s Northern Lights using 14 separate 8K cameras.
The impressive scale of the display tunnel is made possible by OLED’s ultra-thin, flexible panels. OLED displays can be custom bent to concave or convex formations without any picture quality distortion, allowing for digital installations such as tunnel-like environments. Each OLED pixel can switch itself on and off, eliminating the need for backlighting.